MOUNTAIN HOUSE
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Mountain House makes freeze-dried food for on-the-go meals perfect for camping, hiking, backpacking, emergency preparedness and even a meal at home.
Recently, they rebranded a refreshed brand identity and new packaging. I got to apply their new assets to print materials and email templates to increase fan engagement and attract new consumers. Check out some of the work below.
Booklet created for an influencer mailer that was sent out to 75+ outdoor adventurers who have yet to work with Mountain House.
Various icon illustrations were drawn to depict how to prepare, how the product is made and where to consume (see illustrations to the left).
MONTHLY E-NEWSLETTERS
Established a simple, yet effective email template using the blue and red from their logo to distinguish the different blocks. These are 2 of the different blasts that were sent out.